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Training on Japanese business culture and traditions

The “Get ready for Japan” training will take place onsite again after a break due to the pandemic. The event has a long history, dating back to 1987. During this period, the initiative has provided over 600 European companies with knowledge of Japanese cultural values and the opportunity to experience the formula for success in the Japanese market. In 2023, the two-week programme will take place from 15 to 26 May in Tokyo, Japan.

The training is designed for SMEs, with a focus on business management, successful business practices and negotiation styles with local businesses. It consists of a combination of theory and practice – lectures, case studies, role-plays on negotiating with Japanese managers and visits to selected enterprises. The added value of the visit is complemented by the opportunity to achieve real business partnerships and participate in pre-planned bilateral business meetings.

The deadline for applications is 16 March 2023.

More information about the objectives of the training, the profile of the participants and the procedural requirements can be found on the website of the business support network Enterprise Europe Network Bulgaria, as well as on the official website of the event, where you can submit your application online.